Who We Are

Walker PR Group is a full-service public relations and digital marketing agency based in Charlotte, NC.  Established in 2011, our team brings decades of industry experience and a fresh approach that will help your business or organization grow by increasing awareness, building your brand and gaining credibility.

 Specializing in small businesses and non-profit organizations, we excel in creating inventive strategies, distinctive media messaging and accurate results. A customized and focused plan is created for each client – one that is consistent with your business objectives, engages your target audience and successfully accomplishes the mission of PR—getting your message heard.

How We Work

When we consider the overall public relations and messaging space, we think in terms of three specific areas of opportunities to engage a target audience.

  • Paid Media: Publicity and audience engagement generated through paid advertising and marketing.
  • Owned Media: Publicity and audience engagement generated through media channels you own and control such as websites, blogs, email blasts, newsletters, social media channels, storefronts, etc.
  • Earned Media: Publicity, audience engagement and messaging generated through media pitches and relationships (press releases, feature pitches, guest articles, speaking opportunities, etc.), along with social media influencers, the professional blogging space, etc.

The most successful messaging and branding campaigns will effectively utilize all three media channels and we can help you analyze and refine your current approach for maximum effectiveness.  Our process starts with a conversation with you so that we can learn everything we can about your business.  From there, we’ll form a strategy and proposal to meet your goals.

Philosophy

Our goal is to provide businesses and organizations with unparalleled service and positive results in the area of public relations and digital marketing. We get there by:

  • Gaining a full understanding of each client’s business operations and goals through research and listening.
  • Having respect for each and every client and their unique approach to business operation.
  • Having respect for our media contacts, partners and their individual organizations.
  • Meeting all proposed timelines as promised to our clients.
  • Protecting the confidentiality of each client’s business and privileged information.
  • Maintaining conduct that demonstrates the utmost in business integrity and professionalism at all times.

We place tremendous value on our business partners. The exceptional companies and organizations we have worked with over the years are the very purpose for our existence. Meeting their needs and requirements is our primary goal and focus. Their continued success and growth is the greatest reward for our efforts.

Who We Are

Walker PR Group is a full-service public relations and digital marketing agency based in Charlotte, NC.  Established in 2011, our team brings decades of industry experience and a fresh approach that will help your business or organization grow by increasing awareness, building your brand and gaining credibility.

 Specializing in small businesses and non-profit organizations, we excel in creating inventive strategies, distinctive media messaging and accurate results. A customized and focused plan is created for each client – one that is consistent with your business objectives, engages your target audience and successfully accomplishes the mission of PR—getting your message heard.

How We Work

When we consider the overall public relations and messaging space, we think in terms of three specific areas of opportunities to engage a target audience.

  • Paid Media: Publicity and audience engagement generated through paid advertising and marketing.
  • Owned Media: Publicity and audience engagement generated through media channels you own and control such as websites, blogs, email blasts, newsletters, social media channels, storefronts, etc.
  • Earned Media: Publicity, audience engagement and messaging generated through media pitches and relationships (press releases, feature pitches, guest articles, speaking opportunities, etc.), along with social media influencers, the professional blogging space, etc.

The most successful messaging and branding campaigns will effectively utilize all three media channels and we can help you analyze and refine your current approach for maximum effectiveness.  Our process starts with a conversation with you so that we can learn everything we can about your business.  From there, we’ll form a strategy and proposal to meet your goals.

Philosophy

Our goal is to provide businesses and organizations with unparalleled service and positive results in the area of public relations and digital marketing. We get there by:

  • Gaining a full understanding of each client’s business operations and goals through research and listening.
  • Having respect for each and every client and their unique approach to business operation.
  • Having respect for our media contacts, partners and their individual organizations.
  • Meeting all proposed timelines as promised to our clients.
  • Protecting the confidentiality of each client’s business and privileged information.
  • Maintaining conduct that demonstrates the utmost in business integrity and professionalism at all times.

We place tremendous value on our business partners. The exceptional companies and organizations we have worked with over the years are the very purpose for our existence. Meeting their needs and requirements is our primary goal and focus. Their continued success and growth is the greatest reward for our efforts.